Asset-1@2x-100-2

Wondr

An interaction touch design concept primarily for fathers-to-be, as well as expecting mothers, to help them enhance their experience of pregnancy and enhance the family’s bonding with the unborn.

My Role

As the design lead, my role encompassed ideating for the problem statement, the UX, interaction, visual design, as well as crafting the motion design for the project.

Team

Robins Mathew
Subha Nair
Maria Noviik

Awards

Nominated finalist at UX Design Awards '22
Top 5 Projects at German UPA UX Design Challenge '22

Design Brief

CHALLENGE: Critically evaluate existing touch interfaces in specific contexts (therapeutic, living, sports, aesthetic) to develop new touch interfaces that consider materials, textures, dimensions, temperature, force, resistance, and more.

INTERACTION DESIGN - Current interaction design uses limited touch sense dimensions when creating machine interactions, but the touch sense ideally helps humans understand their environment and serve emotional purposes.

Process

Our design approach followed an adapted version of the Double Diamond design method, which we expanded to cater to our unique requirements.

Wondr_Behance-03

Research Phase

We started with a comprehensive research phase, studying literature across diverse fields such as psychology, wearable technology, and speculative design fiction. This research phase led us to articulate our problem statement, focusing on enhancing family bonding during pregnancy.

Understand the Users

We gained a better understanding of expectant parents. To learn more, we interviewed pregnant couples, new mothers, and fathers.
We examined fathers' roles during pregnancy, expecting parents' psychology, and unborn growth. We also examined existing health care technology used during pregnancy and its cultural effects.

Designing the Experience

The third phase was designing an experience based on the complexity
of human touch. We evaluated human behavioral metaphors and emotional gestures and conducted design workshops. This stage saw us exploring intuitive interactions and creating a robust design ecosystem.

Prototyping and Testing

We transformed our design concepts into tangible prototypes. We explored various materials and undertook a form and function case study. The prototypes were then subjected to rigorous testing using the Wizard-of-Oz method and Design Circle test.

Asset-9@2x-100-1

Design Ecosystem

The culmination of our design process is Wondr, an innovative ecosystem comprising two connected wearables and a mobile app designed to foster a touch-based bonding experience for expecting parents.

Asset-13@2x-100

The ecosystem consists of four devices. WondrBelt, WondrBand, WondrApp & WondrPods 

Asset-11@2x-100-1

This belly support wearable, a familiar accessory for expecting mothers, comes equipped with two strategically placed sensors that monitor
the baby's health and growth, and relay audio/music to the unborn.

Asset-18@2x-100

The mother pairs the Wondr Belt with the mobile app, and as she caresses the sensors, ambient music or soft pink noise plays for the unborn, aiding in the baby's development.

Asset-17@2x-100

The sensors record the unborn baby's heartbeat and can play it back, creating a unique, intimate connection between the mother and the unborn.

Asset-10@2x-100-1

This wrist wearable, extending a bit onto the forearm, provides fathers with an active role in the pregnancy journey. It pairs with the Wondr Belt, enabling fathers to interact with the unborn child.

Asset-16@2x-100

The father clasps his hands, activating sensors on the Wondr Band. This gesture enables him to feel the unborn baby's heartbeat on his thumb, creating a sense of closeness.

Asset-14@2x-100

While communicating with the unborn, if the baby reacts or moves, the father feels this reaction on the Wondr Band. The band tightens and forms irregular patterns on the forearm area, simulating the feeling of the baby's foot pressing against the mother's belly.

Asset-24@2x-100

The inner forearm area of the wearable can also be used as a caressing area. Like the mother's interaction with the Wondr Belt, the father can relay ambient pink noise/music to the unborn. If the baby reacts, the band tightens or projects patterns on the forearm area, creating a multi-sensory interaction.

Asset-12@2x-100-1

The WondrApp serves as the center point of the entire ecosystem. It helps the users pair their devices with each other. Apart from that the app can be used to monitor the unborn baby's health and other activitiy.  Movements of the baby while the mother is wearing WondrBelt can be recored in the activity seciton and can be replayed to feel the reactions on the Wondr Band.

The Design Foundation

Asset-4@2x-100-2
Asset-3@2x-100-2

The concept of Wondr is rooted in the complexity of human touch and interactions.

Emotional Factors

Wondr is designed to foster intuitive interactions, using music and sound as a soothing medium. The natural gestures and soft, intimate interactions offer a comforting experience to expecting parents.

Psychological Factors

Wondr takes into account the dynamics of the couple's relationship, the development of the baby, post-partum experiences, and the often overlooked aspect of the father’s absence during pregnancy.

Practical Factors

Wondr is a practical and supportive tool for expecting parents. It fits into their daily lives as wearable technology, with user-friendly interfaces and textiles that are both comfortable and functional.

Asset-2@2x-100-2

Wondr tackles significant issues that parents-to-be face during pregnancy

For the Couple

 It enhances the bonding opportunity and helps mitigate feelings of depression and anxiety.

For the Father

It addresses the incapacity to experience pregnancy firsthand, the failure to bond with the unborn, and helps bridge the gender gap in the pregnancy experience.

For the Unborn

 Wondr provides comforting sounds and music, aiding memory and development.

Asset-6@2x-100-1
Asset-7@2x-100-1

The Wondr design incorporates three gestures borrowed from real-life interactions, serving as metaphors

Prototyping

Asset-22@2x-100
Asset-21@2x-100

Design Decisions

Asset-20@2x-100

Challenges

User Needs Understanding
Comprehending the intricate needs and emotions of expecting parents,
particularly fathers, necessitated in-depth user research and interviews.

Technological Constraints
Balancing the simulation of a baby's movements and heartbeat
with user safety and comfort presented significant technological hurdles.

Intuitive Interactions Design
Crafting intuitive interactions and resonating metaphors
required numerous design iterations and user tests.

Material Selection
The quest for safe, comfortable, durable, and sensory-responsive
materials, especially for the Wondr Belt, was a formidable challenge.

User Acceptance
Ensuring a functional, aesthetically pleasing, and user-friendly
design was crucial to foster user acceptance.

Data Privacy and Security
With sensitive health data being collected, guaranteeing user
data privacy and security was a paramount concern.

Asset-23@2x-100

Other Work

Brand Experience Design- SAPBrand & User Experience

Atom - Know Your ElementProduct design & Development.

Look Around Mobile ApplicationProduct design & Gamification

Landmark Brand DesignBrand Design

Parathzza - Brand & Packaging DesignBrand & Packaging Design

MindTheDegreeProduct & Interaction Design

Skechers - GoLikeNeverBeforeArtDirection & Film

Ariel - The ImpossibleArtDirection & Film

LifeSync- MasterThesisProduct design & Development.

CPRBuddy for iPadApp & Product Design

Wondr - Interaction Design ConceptProduct & Interaction Design

View