vlcsnap-2020-10-19-12h19m04s099

Skechers-
Go like never before

Skechers, the global sports and lifestyle brand based in California, launched a new campaign featuring Indian actor Siddhant Chaturvedi, representing both lifestyle and performance collections. The "Go Like Never Before" campaign was an exclusive to the Indian market and emphasized the importance of running as a sport to remain fit at a time when the country was stuck under lockdown

My Role

As an art director, I got a chance to conceptualize and visualize this film from the drawing board to the shoot. Beyond the art direction for the film, I also got the opportunity to coordinate with the director, cinematographer, and producers and also lead the photography and print media campaign for Skechers outlets across India. 

Team

Agency: Leo Burnett 
Director: Aakash Bhatia // LoudMouth Films
ECD: Neel Roy
Sr Creative Director: Gandhali Karnik
Art Director: Robins Mathew
Art Director: Vinod Perumbidi 
Copywriter: Satvika Jain 

SkecherGLNB-09

Other Work

Brand Experience Design- SAPBrand & User Experience

Atom - Know Your ElementProduct design & Development.

Look Around Mobile ApplicationProduct design & Gamification

Landmark Brand DesignBrand Design

Parathzza - Brand & Packaging DesignBrand & Packaging Design

MindTheDegreeProduct & Interaction Design

Skechers - GoLikeNeverBeforeArtDirection & Film

Ariel - The ImpossibleArtDirection & Film

LifeSync- MasterThesisProduct design & Development.

CPRBuddy for iPadApp & Product Design

Wondr - Interaction Design ConceptProduct & Interaction Design

Asset-1proc

©2023

View